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This is where you'll find student blog posts, created in various Advertising & Marketing Communications courses.

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The Ups and Downs of Blogging

3/15/2016

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Picture
By Mitchell Courchesne
 
What are some potential upsides and downsides for individuals or organizations that blog?
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Blogging has become more relevant in this era, whether you are blogging for yourself or for an organization. Pros and cons can be brought up in this topic to go into further detail.

Some pros or upsides of blogging in an organization can be that blogs allow for more people to visit your site and take what they want from it. This then allows you to talk more in depth about your company or brand, too. Blogs also can allow you to develop and tell your own story, and then from this you can receive feedback from the audience.

Some downsides to blogging could be that blogging can be quite time consuming. This is the case when you want to create fresh and creative new content for your page. These are the kind of things that you don’t want to rush. To maintain a successful blog you also need someone who is capable of successfully editing the content. If you can’t find someone to do so then it can get hectic or stressful. In the work place blogging could slow down other projects, as well, and in the long run this could weaken your business plan.


Image: http://www.morguefile.com/archive#/?q=blogging&sort=pop&photo_lib=morgueFile
Source: 
https://212mediastudios.com/the-pros-and-cons-of-blogging/
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