Social Media today has been more transparent and made it easier to access information than any other communication medium. It has integrated into everyone’s life. It is very useful in a number of ways and became available, through the Internet, to the public worldwide. This movement has established several ways for people to get in touch with each other online, on any social media platform. It is almost like virtual air mail.
What is Social Media Democracy? Well, we know that democracy involves sharing the control of an organization or group among a majority of its members, but how does democracy affect social media?
Leaders and legislative parties run campaigns to advertise themselves and their plan to win the heart, trust, and vote of people, however they do this quite differently with social media. People in the social media audience don’t share only their thoughts, but they also share what they think about the politics, they follow parties and leaders via Facebook or Twitter, get involved in numerous surveys and online discussion boards, and impress and influence the thoughts of others. This complex dynamic shows that most of the people using social media take interest in the political events taking place around them.
Politicians use different social media networks to make their online existence strong. Twitter and Facebook are the most commonly used social media platforms that politicians use to keep in touch with the public today, by sharing a news feed, recent activities, sharing their point of views, etc. In this way, political figures remain effective and viable in front of their followers.